Media Tip

Data visualization and information design: mind the difference

Can you tell which of the following images is data visualization, and which is information design?

[image]

We oftentimes mix data visualization with infographics, as it would be the same thing and it is a pitfall that creates misunderstandings. In a nutshell, data visualization represents one data set in a visual way – the data tells it all. Whereas infographics and information design use more than one data set, stand-alone figures and schemes expressing an idea.

If you seek to create an infographic, it is not enough to use simple charting tools. Take a look at tools like Infogram, Piktochart, Venngage, Easily. They are the easiest way for creating an infographic for online use, as they usually charge for downloading.

If you need a quick way to have an infographic as an image, I suggest using Powerpoint or Keynote and tell it all in one slide.

If you seek to visualize your data, tools as Datawrapper, Tableau and Highcharts do the job best.





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