There are many free or cheap online tools available for you to use these days, which could help you to create better content for your website. Here is one example – it allows you to aggregate a simple Word cloud in less than 1 minute – WordClouds.
There are various templates for more complex projects – the only thing you will need is your own content – Knightlab.
The result is a visually stunning story on any topic. This happens to be on The Game of Thrones.
The best way to be aware of the new things popping up is to follow media professionals, organisations, and journalism schools on the social media.The BBC has a “taster website” where they innovate and experiment. It is called “home of new ideas from the BBC”.
And one of my favourite sources of creative inspiration for Data Visualisations is this page on FB – Information is Beautiful.